The Power of Technology: The Revolution of Artificial Intelligence and Virtual Reality in the Event Sector

Technology continues to revolutionize the event sector, just as it does in every area of our lives. Innovative technologies, especially artificial intelligence (AI) and virtual reality (VR), are adding a different dimension to the event sector at all stages, from the design and management of events to participant experiences and feedback processes. The personalized experiences offered by artificial intelligence enable participants to establish a deeper and more meaningful connection with events, while virtual reality allows events to transcend far beyond physical boundaries.

AI technologies not only simplify participant engagement processes for events but also provide personalized recommendations based on participants' interests before and during the event. These technologies automatically identify sessions, speakers, and networking opportunities that will attract participants' interest, making the event experience more efficient and satisfaction-focused. AI-based chatbots and voice assistants contribute to the smooth progression of the event by providing instant answers to participants' questions during the event.